Manager, Media Relations - EMEA / APAC
Are you ready to make your mark as part of our Global Media Relations Team? Then you’ve come to the right place. At White & Case, we’ll support you, give you responsibility and welcome you as an integral member of our diverse, international team from day one.
The Media Relations Manager – EMEA and Asia-Pacific collaborates with partners and business leaders to provide media relations advice and execution, focusing on proactive efforts to manage reputation, engage in public conversations about current news issues, and leverage practice area and industry expertise.This role interacts with lawyers and colleagues across EMEA and Asia-Pacific regions, as part of a global media relations team with peers in London, Paris, and Frankfurt, and a Director based in New York.
The Manager is part of the Global Marketing and Business Development function, an integrated team of over 250 marketers in the Firm’s 46 offices worldwide. This team, led by a new CMO, includes departments such as Business Development, Marketing Technology, Creative Services, Global Events, and Communications.Together, they drive the Firm's strategic growth through innovative marketing solutions, fostering client relationships, and enhancing the Firm's market presence to achieve business goals and promote the global brand.
Key Responsibilities- Driving the EMEA media strategy with proactive planning, tactical coordination, and measurable outcomes in line with the Firm’s business objectives
- Collaborating with Communications and Business Development teams across EMEA and Asia-Pacific to increase Firm visibility and synchronise media relations with marketing and business development goals
- Managing several practice-wide and EMEA/APAC-based media relations programmes
- Building and maintaining strong relationships with mainstream media, business trade press, and legal trade press
- Providing proactive and reactive media relations counsel to partners, lawyers, department heads, and other stakeholders
- Offering media coaching and preparation to key spokespeople
- Supporting senior members of the press office when necessary
- Assisting in managing activities of external public relations agencies
- Leveraging thought leadership content for various practice areas, industry sectors, and interest groups for media audiences
- Placing partner-authored by-lined articles in legal and trade publications, and providing editorial guidance to Firm partners and associates as necessary
- Ensuring effective management of cross-over issues between internal and external communications
- Generating and pitching story ideas about the Firm’s practices and areas of expertise
- Managing media monitoring, tracking tangible earned media results, and contributing to media relations activity reports for stakeholders across the Firm
- Overseeing all assigned media relations initiatives to ensure they are high quality and delivered on time and on message
- Collaborating with the team’s leadership to contribute to a collegial, engaged, high-performing team and cultivating the career development of all team members
- Bachelor’s degree with at least seven to 10 years’ experience in communications, including newsroom or in-house content development experience
- Proficiency in using databases, newswires, and other media relations data sources
- Excellent writing, editing, and verbal communication skills, with a focus on storytelling and persuasive communication
- Proven ability to develop media relations plans and strategies supporting specific business objectives
- Strong problem-solving, relationship-building, and interpersonal skills across various tasks and audiences
- Creative thinker skilled at identifying business press issues and opportunities, and developing solutions
- Ability to handle sensitive matters with confidentiality and meticulous attention to detail
- Client service orientation with a strong judgment, critical thinking, and decisiveness
- Collaborative attitude, curiosity, and openness to learning about relevant issues and trends for the Firm’s business
- Ability to work independently and proactively, manage multiple projects under deadlines, and adapt to changing demands across different cultures and geographic region
What We Offer
When you join us, you’ll be working directly with partners, business leaders and many other inspiring colleagues across our global network of offices. We live by our values—to be pioneering, united and human—and we believe that you’ll experience them from your first day.We will give you the support and development opportunities that will help you achieve your potential.
We believe that consistent high performance merits reward and support. Our compensation package reflects your calibre as a media relations professional, and our benefits are designed to support your changing needs and priorities across different life stages
About White & Case
We are a global law firm with longstanding offices in the markets that matter today. Our on-the-ground experience, our cross-border integration and our depth of local, US and English-qualified lawyers help our clients work with confidence in any one market or across many.
Location and Reporting
This role is based in our London office, and reports into the Associate Director, Media Relations.
Our standard office hours are 09:30-18:00, with a current requirement for 3 days in the office per week.
Firm Benefits
We offer a flexible range of benefits, services and programmes designed to help support your lifestyle requirements. Some of the benefits currently available include:
- Private medical insurance
- Pension plan with matched employer contribution up to 7.5%
- Yearly wellbeing fund
- Income protection
- Holiday purchase
- Life insurance
- Critical Illness insurance
- Private GP services
- Travel insurance
- Dental coverage
- Cycle to work
- Holiday purchase (available during annual enrolment)
Equal Opportunity Statement
White & Case is committed to creating a diverse and inclusive workplace. It is our Firm’s policy to recruit, employ, train, compensate, and promote without regard to race, religion, creed, national origin, age, gender, sexual orientation, marital status, military or veteran status, disability, genetic information, or any other category protected by applicable law.
If you require assistance and/or accommodation to participate in our application and/or interview process, please email the recruiting contact listed for the relevant position. We are a Disability Confident (Committed) Employer. We will be happy to work with you.
Note to recruitment agencies: Our internal Recruitment team are responsible for all end-to-end lateral recruitment processes. All agencies must sign White & Case terms of business, which are office specific. Candidates submitted by an agency without terms of business agreed with the appropriate office, and/or outside of our online application tracking system, will not be considered a formal introduction.
Any applications and CVs sent directly to White & Case Partners and employees will not be accepted as formal introductions. If you have any questions, please contact the London Recruitment team.
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