Senior Content Manager

Job overview

We are looking for a senior content manager to tell the story of NICE through our owned and earned channels. This will include the corporate website and social media channels, as well as through leveraging external stakeholder channels such as trade press and stakeholder blogs.

The postholder will lead on the creation of exciting and engaging multi-media content that highlights the impact NICE can have on the health and care system. The role will involve close working with the strategic communications manager, writer, social media manager, and media manager to horizon scan, map out, and deliver a steady drumbeat of corporate content across our owned and earned channels.

The role will also oversee the creation of corporate publications such as the annual report and business plan, as well as thought leadership pieces on behalf of the executive team (ET). This senior role will involve working directly with ET and in particular the chief executive on the creation of content.

The role will report to the Associate Director for Content and Channels.

Main duties of the job

As our senior content manager, you’ll:

• work closely with ET, the CEO and Chair to develop thought leadership pieces
• support the writer with identifying and building external relationships in order to leverage earned channels
• lead on the development of corporate content campaigns and ensure that all content is high quality and informed by insight and regular evaluation
• lead on the development of corporate publications such as the annual report
• provide leadership to the writer and graphic designer

Working for our organisation

The Communications Directorate is responsible for making sure that all those with an interest in our work understand our role and responsibilities and can access our guidance and other products and services.

We’re responsible for media relations, external communications, internal communications, enquiry handling, publishing and content design on www.nice.org.uk.

This role is based in the created content and channels team, with a focus on sharing content effectively across all our channels.

We can offer you a great place to work with good benefits, flexible working, and a supportive, friendly, and inclusive environment.

Detailed job description and main responsibilities

To be considered for this role, you should be able to particularly demonstrate the person specification criteria in the job advert in your application. However, applicants should be able to demonstrate all essential criteria through the entirety of the recruitment process to be considered for the job.

Please see job description attached for full list of responsibilities.

Interviews for this role will take place on either the 11th or 12th of February 2025 and will include a presentation. Details of which would be provided should you be invited to interview.

Person specification

Education / Qualifications

• Relevant masters degree or doctorate or equivalent level of knowledge acquired through experience and further training/development.

Education / Qualifications

• Evidence of continual professional development within a relevant field.

Experience

• Demonstrated experience of effective communication with a range of audiences at all levels.

Experience

• Demonstrated experience of co-ordinating and managing multiple, complex projects.

Skills

• Shown and demonstrated a highly developed knowledge of digital channels and content creation

Skills

• Shown and demonstrated excellent writing skills, including the ability to communicate complex ideas to a range of audiences.

Skills

• Strong understanding of digital accessibility requirements