Luxury Brand Marketing Manager - Torquay
LUXURY BRAND MARKETING MANAGER WEST COUNTRY – REMOTE UP TO £45,000 + FANTASTIC BENEFITS
THE OPPORTUNITY We’re exclusively working with a recognised luxury brand that is about to embark an incredible journey to exponentially grow their marketing function.LUXURY BRAND MARKETING MANAGER WEST COUNTRY – REMOTE UP TO £45,000 + FANTASTIC BENEFITS
THE OPPORTUNITY We’re exclusively working with a recognised luxury brand that is about to embark an incredible journey to exponentially grow their marketing function. As part of their strategy, they’re now seeking an experienced Luxury Brand Marketing Manager to join the team to play a key role in taking the business to the next level.As a Luxury Brand Marketing Manager, reporting to the Marketing Director, whilst you’ll be given autonomy to deliver on the Brand objectives, you’ll also be working a team of marketeers and external agencies to help you meet your strategic objectives.
This is the perfect opportunity for an experienced Luxury Brand Marketing Manager to join this fast-growing business and play a key role in their future success.
THE BRAND MARKETING MANAGER ROLE
Working closely with the Marketing Director and wider marketing teamAs the Luxury Brand Marketing Manager, you’ll be responsible for driving the Marketing Strategy development in consultation with the Head of Marketing
Development of Brand identity toolkit and ensuring brand continuity throughout the business
Develop and deploy annual Marketing plans for all brands
Conduct Brand analysis, diagnostic, identifying weaknesses and opportunities
Compelling, distinctive creative campaign development
Design & packaging development across the portfolio
Media planning across all consumer touchpoints
Work with Digital lead to develop & monitor successful social media programme
Manage Consumer PR strategy and key messaging
Pricing analysis, strategy and deployment
Develop key consumer influencer and ambassador relationships
Assist Product Development Manager in developing forward innovation funnel
Strong project management of marketing activity
Championing the brand internally and externally
Strong cross functional working, pivot for all brand activities
Identifying key insights from competitor, consumer, category analysis
Ongoing budget planning and spend control
Key point of contact for all supporting agencies and partners
THE PERSON
Current experience within a Luxury Brand Marketing Manager position or similar is essentialExperience of working with developing product-based brands
Experience of developing marketing plans, media planning and budget planning
Able to lead on photoshoots
TO APPLY: If you’ve got the experience set out above for the Luxury Brand Marketing Manager position, then please send your CV for consideration via the advert. We’ll be shortlisting candidates soon to make contact to discuss the role.
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