Digital Marketing Manager
WoolOvers Group Burgess Hill
Job description
Introduction
Wourth Group is the new home of over 50’s fashion & lifestyle and is a fast-growing online retailer with a growing number of international websites selling natural clothing, footwear and homeware directly to consumers around the world. Our brands include Wool Overs, Pure Collection, Hotter, Roama, Scotts of Stow and Thought.
Role Overview
We’re looking for a highly motivated, data-driven, commercially-minded Digital Marketing Manager to lead digital marketing and drive continuous growth for the business. This is a great opportunity to join a fast-growing, ambitious and dynamic company, with huge potential for personal development.
Key Objectives
Location & Work Environment:
Pay: £30,000.00-£40,000.00 per year
Introduction
Wourth Group is the new home of over 50’s fashion & lifestyle and is a fast-growing online retailer with a growing number of international websites selling natural clothing, footwear and homeware directly to consumers around the world. Our brands include Wool Overs, Pure Collection, Hotter, Roama, Scotts of Stow and Thought.
Role Overview
We’re looking for a highly motivated, data-driven, commercially-minded Digital Marketing Manager to lead digital marketing and drive continuous growth for the business. This is a great opportunity to join a fast-growing, ambitious and dynamic company, with huge potential for personal development.
Key Objectives
- Manage Wourth Group consumer brands PPC and Paid Social channels, achieving target ROAS and CPA.
- Drive organic traffic and revenue to Wourth Group consumer brand websites through best practice SEO.
- Recruit, motivate and develop the Digital Marketing Executive
- Reflect Wourth Group brand values across our Digital Marketing channels.
- Deliver the Digital Marketing elements of the Customer Acquisition and CRM Strategy.
- Advanced knowledge of PPC including Search, Shopping, Display and Paid Social.
- Likely to have 5+ years experience in either a hands-on PPC role at an established retailer or agency.
- Strong Google Analytics knowledge.
- Working knowledge of SEO.
- Building strong working relationships and gaining buy-in from stakeholders and colleagues.
- Reporting across markets and channels both in terms of regular KPI tracking and ad hoc insight.
- Ability to perform complex data analysis in Excel or equivalent.
- Ability to handle multiple tasks in a fast-paced environment.
- Recruiting and leading a team, inspiring, motivating and developing talent.
- Competitive Salary
- 25 days Annual Leave, + 8 days bank holiday
- Free gym membership
- Free breakfast
- Great socials
- Be part of a friendly, happy relaxed team in an exciting growing Company
Location & Work Environment:
The role is based at the Wourth Group head office in Burgess Hill, just 15 minutes outside of Brighton. While the position primarily involves in-person work, occasional remote working can be accommodated to support a healthy work-life balance.
This role offers a competitive salary, full training, and a comprehensive benefits package, making it an excellent opportunity for growth and career development in the fast-paced Digital Marketing sector.
Ability to commute/relocate:
- Burgess Hill: reliably commute or plan to relocate before starting work (required)
Pay: £30,000.00-£40,000.00 per year
Benefits:
- Bereavement leave
- Company events
- Company pension
- Employee discount
- Free flu jabs
- Health & wellbeing programme
Schedule:
- Monday to Friday
Experience:
- Paid Search: 2 years (required)
Work authorisation:
- United Kingdom (required)
Work Location: In person
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