Performance Marketing Manager

Up to £50k

Fully Remote - 4 day working week

We are working with a fantastic B2B Tech Publishers to find them a Performance Marketing Manager to join their marketing team. You will be working with big names within the tech industry on a variety of exciting campaigns.

The ideal candidate is a digital marketing expert with strong analytical skills, experienced in campaign setup, management, and optimization across various channels. The ideal candidate will be results driven, collaborative, and adaptable to a fast-paced environment.

Role Responsibilities:

• Develop and execute a comprehensive performance marketing strategy across all channels.
• Manage digital prospecting and remarketing campaigns efficiently.
• Optimize budgets to ensure strong ROI and cost-effective customer acquisition.
• Implement A/B testing and conversion rate optimization tactics.
• Plan, execute, and optimize traffic KPIs through paid, organic, and owned media.
• Explore and test new channels to surpass established metrics.
• Utilize marketing automation and lead generation strategies aligned with demand generation and ABM efforts.
• Collaborate with management to share funnel conversion insights.
• Stay updated on performance marketing trends and technologies.
• Analyze campaign performance using tools like Google Analytics.
• Communicate analyses through user-friendly reporting dashboards.
• Collaborate with creative and marketing teams to test strategies.
• Work with outsourced agencies to support performance initiatives.
• Deliver measurable improvements in ROI and CPA across all channels.

• Prior experience in quantitative marketing, particularly in B2B technology, managing strategy and execution across various channels.
• Proficient in data modeling, with a talent for extracting actionable insights for stakeholders.
• Demonstrated success in scaling acquisition campaigns with a focus on ROI.
• Strong presentation skills.
• Effective project management abilities.
• Excellent communication and listening skills.
• Organized mindset.
• Collaborative team player, adaptable to remote work environments.
• Handles pressure well and proficient at multitasking.
• Detail-oriented.
• Self-motivated, trustworthy, and proactive

This is a fantastic role to join a successful, fast growing business. If you think this could be the perfect role for you, do get in touch! #BeSavvy