Account Executive / Junior Account Executive
Overview:
Account Executive / Junior Account Executive (Science and Innovation)London or Manchester. Hybrid Working (min. 2 days in the office)
£ Competitive + Benefits
About April Six
We are April Six, a marketing and communications agency with 20+ years of experience. We exist to make moments that matter, for organisations that are shaping the future.April Six Science and Innovation works with public sector, not-for-profit and commercial organisations. Our team provides a range of services including PR, content development, strategic communications and public affairs. Through our position as part of the Mission Group, we are also able to offer clients specialist services across design, web development, animation, ABM and marketing tech, among others.
Role:
Job Overview
Account Executives play a crucial role in the delivery of high-quality comms results for our client base. The work is varied and, with the support of the team, Account Executives are expected to turn their hand to different activities as required by the client.
Their day-to-day responsibilities include developing compelling short and long-form content, often on complex or technical topics.
They will take on a significant amount of media pitching for clients and be responsible for securing media coverage in target press, as well as building and maintaining positive journalist relationships.
They will also be expected to engage with influencers and contribute to social media campaigns as required, and undertake basic design work on Canva.
Account Executives also undertake administrative activities on client accounts. This is vital for the smooth running of accounts and includes maintaining activity trackers, scanning the media for client coverage, taking meeting notes, preparing media lists and editorial calendars, and managing the logistics for events.
Key responsibilities- Identifying news stories and developing media pitches
- Writing press releases, articles and other content
- Pitching the media to secure client coverage and building journalist relationships
- Preparing and managing media lists and editorial calendars
- Developing lists of social influencers to target with the campaigns listed
- Developing social media campaign ideas
- Monitoring and reporting client coverage
- Maintaining activity trackers and reports
- Regular reporting to Senior Account Executives and Account Managers
- Administrative support for new business pitches
Role in team
Account Executives report to either Senior Account Executives or Account Managers on each of their accounts and are likely to be line managed by an Account Manager. They will be responsible for delivering a lot of the work on their accounts, which will be overseen by Account Managers on a day-to-day basis and overseen by Account Directors from a strategic perspective.
And in return?
Apart from working with a cracking bunch of people, we have a number of initiatives to help nurture our talent as well as some nice perks to make life a little easier:
- Room to Grow appraisal system with individualised growth objectives and real time feedback
- Professional development plan – we look to support skills growth with internal support and coaching, alongside online and in-person training and development opportunities
- 28 days holiday (plus bank holidays)
- Health care cash back scheme (giving you money back for health-related fees such as dental appointments, contact lenses, prescriptions or physio)
- 24-hour GP phone or video consultations and a 24 hour helpline offering counselling and supportive information
- An hour every week to have a “Moment that matters for you” – to relax, exercise or pursue something that’s important to you
- A special gift every year on your work anniversary to say thank you for being a part of our team
- Lunch on the company once a month
- Whole agency bubbles for significant pitch wins
- Electric car leasing scheme
- Refer A Friend scheme
- Cycle to Work scheme
April Six embraces diversity and equal opportunity. We're committed to building a team that represents a variety of backgrounds, perspectives, and skills. We’re an equal opportunity employer and to reflect our global position, we embrace best practice approaches to diversity and inclusion in the regions where we operate.
Part of Mission Group
April Six is part of The MISSION Group Plc. The Brand Performance Group.
Delivering measurable, results-driven campaigns as the preferred creative partner for real business growth. We offer top-tier agencies, strategic specialisms and global reach delivering outstanding performance for brands. We call it Work That Counts™ www.themission.co.uk