Marketing Executive
These departments include but are not exclusive to; Retail, Ticketing, Hospitality, Conference & Events, Foundation (Community), Academy, and Catering, in addition to brand marketing for the Club.
The Marketing Executive will be the main point of contact for department heads that require marketing campaigns and communications to be executed to our audiences. The Marketing Executive will work with a variety of internal and external stakeholders including department heads, colleagues, Directors, third party suppliers and of course the fans to ensure that all campaigns achieve maximum effectiveness within the budget set.
The Marketing Executive will provide creative thought leadership on marketing campaigns and brand activities, as well as demonstrate strong organisational capabilities by planning and delivering multiple marketing executions at any given time.The Marketing Executive will be carrying out a broad range of tasks to ensure maximum exposure of campaigns to their relevant target audience, whilst ensuring all marketing materials are delivered on time, to budget and in compliance with the club’s brand guidelines.
This is a varied role that will span B2B, B2B, events, campaigns, social media, copywriting, design, data analysis, research and fan engagement.
PERSON SPECIFICATIONEssential Criteria
- Demonstrable experience in a marketing role
- Excellent organisational skills with ability to operate on a wide range of topics and projects at one time and superior attention to detail
- Degree level educated in Marketing or similar business orientated qualification
- Must be able to work in a team environment with players from many different organisations
- Good working knowledge of Football industry and contact with supporters
- Proficient with Adobe, Word, Excel, Powerpoint and database software.
- Highly organised and methodical approach to workload
- Confidential and diplomatic
- Excellent communication skills both written and verbally
- Full driving license
- Right to Work in the UK
Equality and Diversity
West Bromwich Albion FC is an equal opportunities employer and is committed to provide equality and fairness for all employees and opposes all forms of unlawful and unfair discrimination and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status or pregnancy and maternity.
West Bromwich Albion Football Club also welcomes applications from suitably qualified members of the armed forces family.
Safer Recruitment
West Bromwich Albion is committed to safeguarding and promoting the welfare of children, young people and adults at risk, therefore expects all staff and volunteers to share this commitment.
WBA’s Safeguarding, Equality and Whistleblowing policies can be accessed here https://www.wba.co.uk/club/about-us/club-policies
It is unlawful for the Club to employ anyone who is involved with regulated activity who is barred from doing so and we will carry out rigorous pre-employment checks and screening.
A Enhanced DBS, References, Qualifications, Proof of Identity and Right Work in the UK checks will be required and carried out for this post.