Marketing Executive / Marketing Specialist
Michael Page Leatherhead
About Our Client
Our Leatherhead based B2B client provides testing, consulting, and market intelligence services across multiple industries.
Job Description
As the Marketing Executive / Marketing Specialist you will have the following responsibilities:
- Lead on content marketing - Increase lead and enquiry generation through creation and broadcast of high quality, engaging content
- Drive lead and enquiry generation by conceiving, developing and executing marketing campaigns
- Continually improve the effectiveness and response rate of marketing activity in line with KPI targets
- Increase lead and enquiry generation by ensuring web pages meet the needs of target audience (navigation, accessibility, content structure, functionality)
- Support and champion brand consistency, awareness and development within the business.
- Help develop and leverage CRM and other systems
- Plus much more!
The Successful Applicant
The successful Marketing Executive / Marketing Specialist will have the following:
- Demonstrable experience within search and content marketing
- Understanding of SEO best practice
- Experience with CMS's
- Understanding of content marketing best practice and tactics
- Proven experience directly creating a variety of content types (articles, infographics, videos, webinars etc)
- Understanding of campaign and email best practice
- Experience in copywriting
What's on Offer
The successful Marketing Executive / Marketing Specialist will receive a competitive package up to £37,000, plus the chance to join a collaborative and supportive environment.
You will be office based in Leatherhead, so must be able to commute here 4/5 days per week.
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Overview
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