Head of Marketing Programs, AWS EMEA Digital Marketing
Would you like to help EMEA businesses accelerate and maximize their success using the cloud? Amazon Web Services (AWS) is on a hunt for a Head of Marketing Programs to lead the EMEA marketing programs team and help shape the future of how AWS delivers omni-channel marketing programs in EMEA.
In this role, as the single-threaded marketing leader for the marketing programs team, you will lead a team that builds integrated marketing campaigns to drive the full marketing funnel for EMEA customers. You will drive lead acquisition and maturation strategy, messaging and positioning, campaigns, and cross-organizational alignment.You will achieve this through close collaboration with executive leadership across marketing, sales, partner, and finance organizations.
The ideal candidate will have deep experience in b2b digital marketing, proven expertise in developing and executing business growth strategies, and a history of success aligning with sales organizations to drive results. You should have experience with developing marketing programs / campaigns that drive efficient lead acquisition and maturation for sales follow-up, all falling within a sustainable ROI.Excellent communication skills are a requirement, as well as the ability to analyze results, adapt quickly based on performance, and clearly articulate results to senior leadership. Experience operating in a global organization preferred.
Key job responsibilities- Collaborate with global and EMEA marketing leaders to build end-to-end integrated marketing programs for EMEA audiences.
- Connect digital campaigns, in-person events, virtual events and local extension into unified and customer obsessed programs for EMEA audiences.
- Be an iconic partner to GEO teams across field marketing, partner marketing, partner management, and sales, to ensure OneTeam delivers on business plans.
- Be a world-class leader of your team (direct and extended) to ensure they deliver results and catalyze their own careers in doing so.
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
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Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.- Experience managing teams
- Experience driving direction and alignment with cross-functional teams
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience using data and metrics to measure impact and determine improvements
- Experience presenting metrics and progress to goal to senior leadership- Experience working with time-tracking/resource management tools
- Experience with budgeting and scheduling software
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