Public Relations Account Executive

Office Angels are currently recruiting for a Public Relations Account Executive for our client based in Reading.

Salary: £24,000 - £28,000 depending on experience

The Role:

• Maintain a good understanding of each client and their products
• Regularly flag up key points of category knowledge, competitors and trends
• Demonstrate understanding of consumer behaviour and differentiated channels/approaches
• Have a great all round knowledge of media including national, lifestyle, specialist, broadcast etc
• Know key media and influencer contacts
• Identify new contacts and opportunities
• Negotiate and understand changes to the contracts
• Target media slots, platforms and influencers
• Draft responses to the media, influencers, client, consumers and partners enquiries
• Obtaining data to hit feature deadlines
• Own the advance feature process
• Research and explore local suppliers
• Draft design, photographic and other briefs to brand guidelines and platforms
• Write consumer and trade news releases
• Draft tactical adverts and boosting plans
• Implement social boosting and advertising campaigns, monitoring and suggesting insightful changes
• Provide new ideas both within and outside a brainstorm situation
• Provide new and different story angles to secure consumer and channel coverage

• Involvement in writing new business and client proposals
• Creating new case studies from recent projects
• Maintain and take responsibility for project budgets

• Identify and justify campaign audiences and platforms that they play on
• Monitor and communicate progress of each account and campaign
• Acts as a mentor for Junior Account Executives
• Handle and resolve simple enquiries from clients on copy or campaign plan updates

The ideal candidate:

• Previous and demonstrable experience as a PR Account Executive role or similar position
• Strong copywriting skills
• Display perseverance and the ability to be persuasive
• Understand consumer audiences and behaviours on social platforms to be able to advise on the right platforms
• Manage own time and workload efficiently and effectively
• Display understanding of campaign strategy

If you are interested in this position, please send your CV to Morgan Lay at morgan.lay@office-angels.com or alternatively please apply online.

Office Angels acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. Office Angels UK is an Equal Opportunities Employer.

By applying for this role your details will be submitted to Office Angels. Our Candidate Privacy Information Statement explaining how we will use your information is available on our website.