Business Development Executive
Company Outline:
Job Role: Outbound Sales ExecutiveLocation: Hybrid/Cannock, initially 3 days in office per week
Salary: £24,570 – £26,500 per annum, DoE + up to £10,000 commission per annum
Contract Type: Permanent, Full Time
What We Can Offer You: Hybrid or Remote Working, opportunities for professional development and career progression, a supportive and collaborative working environment
Why Do We Want You?
Phoenix Health & Safety, part of Wilmington plc are seeking a motivated and results-driven Outbound Sales Executive to join our growing commercial team.
The Outbound Sales Executive will be responsible for generating qualified opportunities through proactive outreach to both new and existing clients. This is a highly targeted role focused on identifying Ideal Customer Profiles (ICPs), converting MQLs into SQLs, and booking appointments for field representatives to present tailored solutions.
If you are driven, resilient, and eager to develop a career in sales, this could be the perfect opportunity for you!
Please note: We shortlist all applicants who meet the essential role criteria, and guarantee an interview for candidates with disabilities who meet these criteria. For reasonable adjustments or to apply under our interview guarantee scheme, please use the contact details provided once you have clicked “apply”!
Job purpose, tasks and responsibilities:
The purpose of the role is to drive top-of-funnel activity through qualified outbound engagement. This role will focus on calling lead-scored prospects, following up on marketing campaigns, profiling accounts using sales playbooks, filling low-capacity courses, and delivering a first-class onboarding experience.
You will be responsible for:
- Outbound Prospecting & Campaign Follow-Up
- Proactively engage with ICP contacts from both new and existing clients.
- Call qualified leads based on HubSpot campaign engagement and lead scoring.
- Move Marketing Qualified Leads (MQLs) to Sales Qualified Leads (SQLs) using structured qualification criteria.
- Book appointments for Field Sales Representatives to deliver personalised, consultative presentations.
- Opportunity Profiling & Account Intelligence
- Use playbooks and scripts to surface pain points, needs, and service fit.
- Identify relevant training, consultancy, and compliance needs beyond the initial enquiry.
- Support pre-meeting preparation with insights, challenges, and account context.
- Lead Management & Reporting
- Maintain all interactions and updates in HubSpot.
- Tag leads based on buying signals and handover to Nurturing or Key Account teams as needed.
- Track daily call volume and engagement performance against targets.
- Course Booking & Onboarding
- Support course filling efforts by targeting low-running or priority courses.
- Contribute to achieving minimum 80% capacity per course.
- Assist in onboarding new clients and ensuring smooth handover to delivery
What’s the Best Thing About This Role?
This is an exciting time to join Phoenix Health & Safety as we continue to grow rapidly.
You’ll also benefit from the strong reputation of Phoenix, making it easier to build trust and credibility with potential clients.
What’s the Most Challenging Thing About This Role?
The volume of contacts to engage with each month is high, with around 500 potential companies to reach out to.
Success in this role requires strong time management, resilience, and the ability to stay focused on targets while handling a mix of warm and cold outreach.
Essential and desirable capabilities:
We always support colleagues to develop their skills but to be successful in this job you really do need to already be able to tick most of these boxes...
What We’re Looking For
To be successful in this role, you must have:
- Proven experience in outbound, telesales, or appointment-setting roles.
- Comfortable working to high daily call volumes (target: 50 per day).
- Familiarity with CRM platforms, ideally HubSpot.
- Strong verbal communication and objection-handling skills.
- Goal-oriented, resilient, and highly motivated
To be successful in this role, it would be great if you have:
- Previous experience in prospecting, outreach, or market research.
We know it’s not a skill, but the successful candidate must have permission to work in the role’s location by the start of their employment.
Before you go....:
About Us
Phoenix Health & Safety, part of Wilmington plc, is a leading provider of health and safety training and consultancy. We empower individuals and businesses through expert education and support. Our rapid growth makes this an exciting time to join our team!
Find What You’re Looking For
We are ambitious and inclusive, filled with integrity and curiosity. We are Wilmington plc. Are you? Join us and achieve more within your career with mutual respect, support, and fair rewards.
Click on “APPLY” today!
The Legal Bit!
The statements above are intended to describe the general nature and level of work performed by employees assigned to this role. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.
- Please note that this role may remain advertised until an offer of employment has been made.
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