Marketing Executive
About Euromonitor:
Euromonitor International leads the world in data analytics and research into markets, industries, economies and consumers. We provide truly global insight and data on thousands of products and services; we are the first destination for organisations seeking growth.With our guidance, our clients can make bold, strategic decisions with confidence.
Overview of the role:
Join our global marketing team and play a pivotal role in promoting our global research, which includes our flagship subscription database, Passport, and our consulting services.
You will create compelling marketing campaigns and collateral, leveraging your copywriting skills to craft impactful copy that resonates with our audiences. The role involves executing projects from inception to delivery, raising awareness of how our research supports the growth strategies of a wide range of organisations, including consumer goods manufacturers and retailers, government departments, professional service firms and universities
It’s an exciting opportunity for a marketing graduate, or someone with at least 1 year of relevant marketing experience, who is eager to kick start their career in marketing.
Requirements
What you’ll be doing:
- Email and social campaigns: You will be responsible for crafting persuasive new business, upsell and cross-sell campaigns. This involves understanding the product inside out, identifying the appropriate benefits-focused product messaging for different audiences and job functions and creating the required campaign assets. All campaigns need to be measured, and these metrics should lead to improvements being made for follow up campaigns.
- Marketing collateral: You will be responsible for creating assets for our corporate website, in-product marketing pages, social and email campaigns and resources for global sales teams. This will include creating brochures, adverts, use cases, testimonials, blog articles, multi-media and pitch decks.
- Lead generation: Your work will be instrumental in generating new leads for our sales pipeline. By creating awareness about the benefits of our product and services, you'll contribute to the growth of our client base.
- Collateral management: You will ensure that all marketing collateral is up-to-date and readily available. This involves working closely with colleagues in Research and Sales to ensure that materials are accurate and timely.
Personal Attributes:
- Marketing expertise: Ideally you bring 1-2 years of relevant experience, with a track record of creating successful campaigns and marketing materials.
- Communication and copywriting skills: You have strong communication skills in English, both written and verbal, and are confident collaborating regularly with colleagues across departments.
- Marketing automation: Experience with marketing automation software is preferred.
- Digital savvy: You embrace digital channels and platforms, understanding their potential for marketing success.
- Self-starting: You are a proactive and self-motivated individual, willing to take ownership of projects and embrace new challenges.
- Creative: You have a modern, forward-thinking approach to marketing and are enthusiastic to test new and creative ideas.
Benefits
Why work for Euromonitor?
Our Values:
We seek individuals who act with integrity
We look for candidates who are curious about the world
We feel that as a community, we’re stronger together
We seek to enable people to feel empowered
We welcome candidates who bring strength in diversity
International: not only do we have a very multinational workforce in each office but we communicate across our 16 offices worldwide on a daily basis.
Hardworking and sociable: our staff know how to work hard and know also how to enjoy themselves! We pride ourselves on creating an appropriate work-life balance, with flexible hours and regular socialising including frequent after work meet ups, summer and Christmas parties and a whole range of other groups to be involved with.
Committed to making a difference: We believe that people are looking for something worthwhile in a company beyond the workplace. Our extensive Corporate Social Responsibility Programme gives each member of staff two volunteering days a year in addition to holidays.It gives all new starters a donation amount on joining us which they can give to a charity of their choice.
It sees us reaching out into the local community with our mentoring, group volunteering, and fundraising initiatives as well as supporting international charities through our website sales, matching staff sponsorship fundraising, and carbon offsetting all our flights.
Excellent benefits: we offer competitive salaries, enhanced healthcare and pensions, plus generous holiday allowances, hybrid working and, in many offices, a Core Hours policy allowing flexible start and finish times to each day.
Opportunities to grow: we offer extensive training and development opportunities at all levels. The vast majority of our Managers and Directors have been promoted from within and many have moved across departments as well as upwards. We pride ourselves on identifying and rewarding talent.
Equal Opportunity Employer: Euromonitor International does not discriminate in employment on the basis of race, colour, religion, sex, national origin, political affiliation, sexual orientation, gender identity, marital status, disability and genetic information, age, membership in an employee organization, or other non-merit factor.