Director of Sales US Market - Luxury 5 Hotel, Central London
Director of Sales US Market – Luxury 5 Hotel, Central London Specialising in the US Market Pro-Active Business Development FocusSalary: Up to £120,000 + BonusAn exciting opportunity has arisen for an experienced and driven Director of Sales to join the leadership team at one of London’s most prestigious luxury 5-star hotels.About the Role: Based in the heart of London, this high-profile role will lead the hotel’s sales strategy, with a specific focus on driving business from the U.S. market. As Director of Sales, you will play a vital role in shaping commercial performance, strengthening existing partnerships, and identifying new revenue opportunities through pro-active business development.Key Responsibilities:
Lead and implement a targeted sales strategy focused on the luxury U.S. market.Proactively develop new business opportunities across corporate, leisure, and high-end travel segments.
Represent the hotel at international trade shows, roadshows, and client events—particularly across North America.
Build and nurture key client relationships, delivering a tailored, high-touch approach aligned with the brand’s luxury positioning.
Collaborate closely with Marketing, Revenue, and Operations to align commercial goals.
Provide strategic reporting, forecasting, and insights to senior leadership.
What We’re Looking For:
A proven track record in sales leadership within the luxury hotel or hospitality sector, ideally with 5-star or ultra-luxury experience.Strong existing network and experience working with the U.S. market corporate and/or luxury leisure.
Demonstrated ability to drive pro-active sales and business development.
Excellent communication, negotiation, and relationship-building skills.
A results-driven, entrepreneurial mindset with a deep passion for luxury service.