[ref. f44784004] Digital Marketing Manager
Anthem Consulting London
Digital Marketing Manager – newly created role. We are working with a London boutique law firm with a great track record of working with not for profit, private clients and financial services. They have created an exciting new digital marketing manager position in their marketing team, and the presents a great opportunity for someone to join the firm and make a tangible contribution.
The role will lead on the firm’s new website and also own the digital strategy for campaigns, content and social media. This firm has a wonderful collaborative culture, reflected in their loyal and stable marketing and BD team.
Key responsibilities include:
- Oversee the day-to-day operation and ongoing improvement of the firm's website, including a website redevelopment.
- Take ownership of on-site SEO practices, including metadata, keyword use, and content optimisation to enhance visibility.
- Work with colleagues across marketing and BD to ensure digital activity supports the firm’s broader strategic aims and brand.
- Contribute to the planning and execution of paid digital advertising campaigns across relevant channels.
- Manage and improve how content is structured, tagged, and presented on the website to ensure a good user experience and journey.
The ideal candidate will have strong digital marketing experience gained within a professional services or similar B2B environment. You should hae strong SEO and UX experience and analytical mindset.
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