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Head of Marketing Innovation
Nelsons | England | Full-time | apply.workable.com |
About us
Nature, nurture and wisdom
We believe nature holds the key to our emotional and physical wellness, providing gentle yet effective remedies. At Nelsons, we harness these powerful ingredients and infuse them with centuries’ worth of expertise to offer traditional treatments for a modern world.
We’re an award winning, family-owned business, whose passion for providing natural healthcare choices since 1860 continues to drive us today. Nelsons is one of the UK’s leading and Europe’s longest established manufacturer of natural healthcare products, having built up an impressive portfolio including the world-famous RESCUE® Remedy and Teetha®
What’s next? Growth, and lots of it! We’re experiencing a significant and exciting period of digital transformation and we’re looking for talented, ambitious individuals to help drive meaningful impact across the business.
The Role
An innovator with their finger on the pulse, you will create and deliver a compelling pipeline of innovation launches that will fuel incremental growth for Nelson’s portfolio of brands globally. You will help shape our ranges of the future, telling us what the global market is missing in the wellness space and how we fill the gap!
What you’ll be doing
• Create and own the 3 year innovation pipeline for Nelson’s portfolio of brands.
• Identify relevant growth and whitespace opportunities that will drive value creation based on a deep understanding of consumer and shopper insights/needs and category/macro trends.
• Lead the creation and validation of winning innovation concepts that address these needs and are consistent with brand strategy
• Partner with the multi-functional team to create, validate and launch exceptional products and propositions that delight consumers by delivering against these concepts, including identifying hero ingredients and compelling claims.
• Ensure market nuances, including local regulatory requirements, are built into all plans and executions to ensure launches are scaleable globally with minimal differentiation
• Build business cases to support the launches and lead projects through Stage Gate.
• Partner with Brand teams to enable the creation of compelling communication tools and assets to support the launches
• Support the geographic expansion of Nelson’s existing product portfolio
• Use agile and flexible approaches to deliver the pipeline at pace and on-time
• Lead and coach a team of 2 direct reports to build and improve innovation capability
Requirements
We’d love you to have
• Minimum 8 years in a marketing role with significant experience in creating and launching innovation projects for consumer brands.
• A passion for innovation, consumer insights and creating new concepts and products.
• Experience in branded Consumer Healthcare, FMCG or similar consumer-driven categories.
• Experience managing international brands and creating multi-market propositions.
• Ability to drive clarity from uncertainty and simplify complex situations
• Ability to lead multi-functional teams
• Highly analytical and data driven
• Commercial awareness
• Strong problem-solving skills
• Team player who will ‘roll up their sleeves’ and get involved
• Adaptable and flexible approach
• Enjoys working in a fast-paced environment
Benefits
What’s in it for me
💫 Annual bonus
⛱️ 25 days holiday per year, plus Bank hols PLUS Christmas shut down - whoop!
🌱 Free products and staff discounts to keep you healthy and happy
🎉 3pm Friday finishes ALL YEAR ROUND (if you have done your work, obvs!)
⏰ Hybrid and flexible working
😇 Paid days off to volunteer for some awesome charities
🚲 Cycle to work scheme
🧘 Free, weekly yoga class
We also have regular socials plus all your standard stuff such as pensions, eye test vouchers and season ticket loans. We can tell you all about what is available to you when you start!
Nelsons is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business.
We are interested in every individual bringing their whole self to work and this includes you!
Nature, nurture and wisdom
We believe nature holds the key to our emotional and physical wellness, providing gentle yet effective remedies. At Nelsons, we harness these powerful ingredients and infuse them with centuries’ worth of expertise to offer traditional treatments for a modern world.
We’re an award winning, family-owned business, whose passion for providing natural healthcare choices since 1860 continues to drive us today. Nelsons is one of the UK’s leading and Europe’s longest established manufacturer of natural healthcare products, having built up an impressive portfolio including the world-famous RESCUE® Remedy and Teetha®
What’s next? Growth, and lots of it! We’re experiencing a significant and exciting period of digital transformation and we’re looking for talented, ambitious individuals to help drive meaningful impact across the business.
The Role
An innovator with their finger on the pulse, you will create and deliver a compelling pipeline of innovation launches that will fuel incremental growth for Nelson’s portfolio of brands globally. You will help shape our ranges of the future, telling us what the global market is missing in the wellness space and how we fill the gap!
What you’ll be doing
• Create and own the 3 year innovation pipeline for Nelson’s portfolio of brands.
• Identify relevant growth and whitespace opportunities that will drive value creation based on a deep understanding of consumer and shopper insights/needs and category/macro trends.
• Lead the creation and validation of winning innovation concepts that address these needs and are consistent with brand strategy
• Partner with the multi-functional team to create, validate and launch exceptional products and propositions that delight consumers by delivering against these concepts, including identifying hero ingredients and compelling claims.
• Ensure market nuances, including local regulatory requirements, are built into all plans and executions to ensure launches are scaleable globally with minimal differentiation
• Build business cases to support the launches and lead projects through Stage Gate.
• Partner with Brand teams to enable the creation of compelling communication tools and assets to support the launches
• Support the geographic expansion of Nelson’s existing product portfolio
• Use agile and flexible approaches to deliver the pipeline at pace and on-time
• Lead and coach a team of 2 direct reports to build and improve innovation capability
Requirements
We’d love you to have
• Minimum 8 years in a marketing role with significant experience in creating and launching innovation projects for consumer brands.
• A passion for innovation, consumer insights and creating new concepts and products.
• Experience in branded Consumer Healthcare, FMCG or similar consumer-driven categories.
• Experience managing international brands and creating multi-market propositions.
• Ability to drive clarity from uncertainty and simplify complex situations
• Ability to lead multi-functional teams
• Highly analytical and data driven
• Commercial awareness
• Strong problem-solving skills
• Team player who will ‘roll up their sleeves’ and get involved
• Adaptable and flexible approach
• Enjoys working in a fast-paced environment
Benefits
What’s in it for me
💫 Annual bonus
⛱️ 25 days holiday per year, plus Bank hols PLUS Christmas shut down - whoop!
🌱 Free products and staff discounts to keep you healthy and happy
🎉 3pm Friday finishes ALL YEAR ROUND (if you have done your work, obvs!)
⏰ Hybrid and flexible working
😇 Paid days off to volunteer for some awesome charities
🚲 Cycle to work scheme
🧘 Free, weekly yoga class
We also have regular socials plus all your standard stuff such as pensions, eye test vouchers and season ticket loans. We can tell you all about what is available to you when you start!
Nelsons is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business.
We are interested in every individual bringing their whole self to work and this includes you!
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