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Marketing Manager

Michael Page | Maidstone | michaelpage.co.uk |
About Our Client

Our client is a well-established public sector organisation based in Maidstone, dedicated to serving the community. With a team of over 1000 members, they are renowned for their commitment to excellence and their significant contributions to the industry.

Job Description
 •  Developing and implementing comprehensive marketing strategies.
 •  To work within the engagement team to work through a range of digital platforms, to engage and reach new audiences, grow channels, build brand awareness, and achieve tangible outcomes.
 •  Provide evidence-based digital marketing recommendations and rationale for a wide variety of projects, including campaigns, employer identity, recruitment drives, internal communications, and much more - executing tactics with a high level of technical marketing knowledge and skill.
 •  Run the social media channels and set the paid and organic strategy. Planning, creating, and posting quality creative content across a broad range of platforms including LinkedIn, Facebook, TikTok, Instagram and YouTube.
 •  Analysing market trends and recommending changes to marketing strategies based on analysis and feedback.
 •  Collaborating with team members to coordinate brand awareness and marketing efforts.
 •  Preparing and adhering to budgets.
 •  Overseeing creation and delivery of press releases, advertisements, and other marketing materials.
 •  Designing print ads and publications.
 •  Ensuring brand messages are consistent.
 •  Nurturing and enriching all external perceptions of the company and growth of market share.

The Successful Applicant

A successful Marketing Strategist should have:

 •  Proficient in Microsoft Office Suite.
 •  Must live in Kent
 •  Experience in Digital Marketing, social media, content etc...
 •  Excellent analytical, communication and presentation skills.
 •  Strong understanding of the public sector landscape.
 •  Solid knowledge of market research techniques.
 •  A creative mindset paired with a results-driven approach.

What's on Offer
 •  A competitive salary in the range of £30,000 - £37,000 per annum.
 •  An inclusive, team-focused culture.
 •  Generous holiday allowance.
 •  Opportunities for professional development and growth.
 •  Unique chance to make a significant contribution to the public sector in Maidstone.