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Marketing Communications Manager

Thetford | Permanent | £45,000/year | www.cv-library.co.uk |
Head Hunted Recruitment Services Ltd are proud to be working exclusively with a Mid Norfolk, based SME who are looking to build on their recent success by adding an experienced Marketing Communications Manager to their senior team, this position would ideally suit an individual who has proven experience within a previous a marcomms role working with high value equipment/products.

My client is an importer and distributor of specialist vehicles to niche private and public business sectors in the UK. They are a small business, backed by a larger group, with big growth plans. They are leaders in their field and have a reputation for innovative marketing activity.

We are seeking a talented Marketing Communications Manager to drive our marketing strategies and deliver an enhanced brand presence in various market sectors.

Marketing Communications Manager Position Overview.

As the Marketing Communications Manager, you will be responsible for developing and implementing marketing campaigns and communication strategies to promote our business, increase sales, and strengthen customer engagement. You will work closely with the sales department, and external agencies to ensure cohesive messaging and effective brand positioning.

Marketing Communications Manager Key Responsibilities:

 •  Develop and execute comprehensive marketing communication plans to support sales objectives, brand awareness, and customer recruitment and retention.
 •  Create engaging content for various channels, including digital, social media, email, print, and events.
 •  Manage our online presence, including website content, social media platforms, and online advertising campaigns.
 •  Oversee the production of marketing materials such as brochures, flyers, videos, and advertisements, ensuring consistency and alignment with brand guidelines.
 •  Conduct market research and analysis to identify trends, competitor activities, and opportunities for growth.
 •  Plan and coordinate promotional events, product launches, and campaigns to drive traffic and generate leads.
 •  Monitor and evaluate the performance of marketing campaigns, tracking key metrics and adjusting strategies as needed to optimize results.
 •  Cultivate relationships with media outlets, industry influencers, and community partners to secure coverage and endorsements.
 •  Manage the marketing budget effectively, allocating resources to maximize ROI and achieve business objectives.
 •  Stay informed about industry developments, emerging technologies, and best practices in marketing communications.

Marketing Communications Manager Qualifications:

 •  Bachelor's degree in Marketing, business, or a related field.
 •  Proven experience (5+ years) in marketing communications, preferably within the automotive or capital equipment industries or a related field.
 •  Strong creative and strategic thinking abilities, with a passion for developing innovative marketing campaigns.
 •  Excellent written and verbal communication skills, with the ability to craft compelling messages for diverse audiences.
 •  Proficiency in digital marketing tools and platforms, including social media management, email marketing, and web analytics.
 •  Experience with graphic design software (e.g., Adobe Creative Suite) is a plus.
 •  Ability to multitask, prioritize projects, and meet deadlines in a fast-paced environment.
 •  Strong analytical skills and attention to detail, with the ability to interpret data and draw actionable insights.
 •  Demonstrated leadership capabilities and the ability to work effectively both independently and as part of a team.

Marketing Communications Manager Benefits:

 •  Competitive salary
 •  Pension
 •  25 days holiday
 •  Opportunities for career growth and professional development

If you are a results-driven marketer with a passion for the products you are selling, we want to hear from you. This position comes with an excellent salary of circa 45K per annum