E:commerce Executive

Ashby de la Zouch | Permanent | www.tiptopjob.com |
Business Overview

MACDERMID ALPHA ELECTRONIC SOLUTIONS

MacDermid Alpha is a business unit of Element Solutions Inc (NYSE: ESI). Element Solutions Inc is a leading specialty chemicals company whose businesses supply a broad range of solutions that enhance the products people use every day.

Through the innovation of specialty chemicals and materials under our Alpha, Compugraphics, Electrolube, Kester, and MacDermid Enthone brands, MacDermid Alpha Electronics Solutions provides solutions that power electronics interconnection. We serve all global regions and every step of device manufacturing within each segment of the electronics supply chain.
The experts in our Semiconductor Solutions, Circuitry Solutions, and Assembly Solutions divisions collaborate in design, implementation, and technical service to ensure success for our partner clients. Our solutions enable our customers' manufacture of extraordinary electronic devices at high productivity and reduced cycle time.

SEMICONDUCTOR and ASSEMBLY SOLUTIONS (SAS)

As a global supplier to the semiconductor industry, we provide advanced copper interconnects, die attachment, wafer bump processes, solder technologies, fluxes, cleaners, and other attachment materials for the integrated circuit fabrication, semiconductor packaging, and electronic assembly industries.
Our products touch nearly every facet of modern life and enable smart devices, phones, computers, electric vehicles, and more to function properly. SAS consists of three distinct business units (Circuit Board Assembly, Semiconductor Assembly, and Wafer Level Packaging) which are positioned to meet our customers' ever:changing needs.
We operate globally, employ over 2,500 employees, and represent a 1.2BN (and growing) business.

Job Purpose

In the role of E:Commerce Executive, you will work as part of the brand team focusing on a portfolio of brands, to ensure their websites, e:commerce platforms and social media accounts are performing and up to date.

A strong creative instinct with some copy writing skills for creation of content is required, along with some e:commerce/website management skills.

As there is some analytical aspect to this role, you will be required to analyse and review data from campaigns (ROI) and ensure KPIs are being achieved.

Job Responsibilities
 •  Manage and review a process of SEO for our websites and e:commerce platforms.
 •  Ensure KPIs are being achieved.
 •  Measure and increase traffic;key word analysis, proposal, and implementation of campaigns
on our websites/e:commerce platforms and

social media channels.
 •  Track performance (ROI) and monitor effectiveness of marketing campaign.
 •  Support with the management of our online development strategy to drive sales growth.
 •  Initiate content improvement including photography, description editing, optimisation and catalogue search.
 •  Manageour e:commerce platforms (product listing/initiate communication via the portal).
 •  Copy write posts and blogs for our social media channels.
 •  Manage content calendar and schedule post accordingly.
 •  Respond to any social media enquiries.

Requirements and Qualifications
 •  Educated to A level or equivalent, or through proven experience of creating communications, such as blogs, articles, social media posts.
 •  Previous experience in website, e:commerce, and social media management and on how
to use e:commerce platforms such as Amazon/Ebay.
 •  Keen interest in the world of online.
 •  Experience of planning and activating marketing campaigns.
 •  Ability to

monitor campaigns reporting on ROI

Skills
 •  Adobe and Photoshop skills
 •  Excellent IT skills, particularly proficiency in Microsoft Excel
 •  Analytic and numerate : experience in gap analysis to make recommendations
 •  Excellent SEO knowledge
 •  Excellent content writing and graphics skills

Competencies
 •  Ability to work both independently and co
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