dmg mediaLondon
Ability to create stand outsales decks, sales pitches and case studies. We are now looking for someone to join our growing sales team to help secure revenue opportunities via content partnerships with fashion, beauty & lifestyle brands. ...
BrakesWindsor
SalesConsultant – Your Way – Home/Field Based –Windsor .FixedTerm Contract (12 months) - Covering MaternityLeave .Upto £39,000 with fantastic bonuses, company car &home-based contract & excellent companybenefits .Here at Brakes, wehave ambitious growth plans and are launching a brand new offeringca...
The AlchemistLondon
The Alchemist is an industry leading cocktail bar and restaurant, who is pushing the boundaries on theatrical cocktails, exciting serves and amazing team members.Our menu boasts over 50 signature cocktails, each of which was designed for theatre and guest interaction.We employ cutting-edge technique...
Crawley, 11 mi from Redhill (Surrey)
We have a fantastic permanent opportunity to join us as an Apprentice with the view to complete a Sales Executive apprenticeship at Level 4 supporting a friendly team within our Direct Sales Team here in Crawley!
In this role you will working...
Slough, 27 mi from Redhill (Surrey)
Direct Sales Support Executive
Hybrid Working (1-2 days in office)
Join our client, a leading player in the automotive industry, as a Direct Sales Support Executive! This is your chance to be a part of a dynamic team that is driving success...
City & GuildsCrawley, 11 mi from Redhill (Surrey)
We have a fantastic permanent opportunity to join us as an Apprentice with the view to complete a Sales Executive apprenticeship at Level 4 supporting a friendly team within our Direct Sales Team here in Crawley!
If your skills, experience...
Ultimate AssetLondon, 18 mi from Redhill (Surrey)
Senior Sales Manager (Client Direct) - Paid Search Tech Up to £80k base + great OTE (near/above double OTE) Hybrid 2-3 days in the office The platform allows paid search teams at Brands/Agencies to diversify their campaigns and have an alternative...
Media IQ Recruitment LtdLondon, 18 mi from Redhill (Surrey)
Strategic Direct Sales Manager - Specialist Agency (Out of Home sector)
Job Sector
Interested in learning more about this job Scroll down and find out what skills, experience and educational qualifications are needed.
Out-of-Home
Contract Type...
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Brand Manager
Redhill | Permanent | £46,000/year | www.cv-library.co.uk |
Line Manager: Marketing Manager
Direct Reports: None
In the UK, our client mainly operates on the cheese and butter markets with 3 global brands Président, Galbani and Leerdammer, and is also present with its well-known local brands Seriously, Galloway and Cricket St. Thomas. You will be joining the world’s largest dairy company, with 85,000 employees in almost 100 countries, and a turnover of €20 billion.
Out client is owned by the original founding family and still has the same passion of dairy and supporting our farmers, three generations later.
We are looking for a high-profile Brand Manager to look after our global brand, President.
President is the 2nd biggest cheese brand in the world (sold in over 150 countries) and No1 cheese brand in Europe. In the UK, President is the No.1 French brand across cheese, butter and cream.
Reporting to the Marketing Manager, you will have ownership of part of the President portfolio. You will create and deliver marketing plans within an allocated budget to achieve agreed objectives of sales, profit and market share.
MAIN TASKS AND RESPONSIBILITIES
Brand management
• Support the Marketing Manager on leading the brand strategy on the UK market
• Liaise with the global team in Europe
• Identify market risks & opportunities to build growth plans in line with business targets
• Support the Marketing Manager on building the annual brand plans to the business and key customers (Tesco, Waitrose, etc.)
• Build a strong activation plan in line with the brand objectives
• Work with the shopper team to implement branded activations as part of shopper marketing process
New product development
• Bring in depth consumer understanding to develop and implement consumer led NPDs
• Support the Marketing Manager on identifying from the global pipeline the next big UK NPD and lead the go to market plans including benchmarking, initiative sizing, retailer sell-in and launch activation
• Manage the artwork development processes, working with creative agencies and the local Quality team
• Proactively communicate with the central marketing team to ensure projects are delivered on time
Packaging
• Manage the artwork development process for the President range.
• Lead the packaging recyclability project with the European factory and packaging teams.
Business analysis
• Provide regular analysis and reporting of the brand performance (sell-in, sell-out, consumer panel), as well as competitor tracking
• Outline recommendations for action when and where necessary
Finance
• Support the Marketing Manager on managing the brand budget reconciliation
• Create purchase orders
• Guardian of the products P&L working closely with the FP&A team
Media
• Support the Marketing Manager on defining the media strategy of the brand
• Work with the creative media agency to create stand-out and engaging brand communications
• Oversee execution of ATL and BTL activation across the full media mix
EXPERIENCE, KNOWLEDGE AND SKILLS REQUIRED
• Minimum 3 years of experience in brand marketing FMCG (Food industry is a plus)
• The ability to analyse data sources, and experience using systems such as Nielsen/IRI/Kantar
• Strong project management and organisational skills, with the ability to prioritise effectively and work under pressure in a fast-paced environment
• Excellent written and spoken English, and the ability to communicate with clarity.
• French-speaker is a plus
This job description is intended to include the broad range of responsibilities and requirements of the post. It is neither exhaustive nor exclusive but while some variations will be expected, these will be at an appropriate level for the role
Direct Reports: None
In the UK, our client mainly operates on the cheese and butter markets with 3 global brands Président, Galbani and Leerdammer, and is also present with its well-known local brands Seriously, Galloway and Cricket St. Thomas. You will be joining the world’s largest dairy company, with 85,000 employees in almost 100 countries, and a turnover of €20 billion.
Out client is owned by the original founding family and still has the same passion of dairy and supporting our farmers, three generations later.
We are looking for a high-profile Brand Manager to look after our global brand, President.
President is the 2nd biggest cheese brand in the world (sold in over 150 countries) and No1 cheese brand in Europe. In the UK, President is the No.1 French brand across cheese, butter and cream.
Reporting to the Marketing Manager, you will have ownership of part of the President portfolio. You will create and deliver marketing plans within an allocated budget to achieve agreed objectives of sales, profit and market share.
MAIN TASKS AND RESPONSIBILITIES
Brand management
• Support the Marketing Manager on leading the brand strategy on the UK market
• Liaise with the global team in Europe
• Identify market risks & opportunities to build growth plans in line with business targets
• Support the Marketing Manager on building the annual brand plans to the business and key customers (Tesco, Waitrose, etc.)
• Build a strong activation plan in line with the brand objectives
• Work with the shopper team to implement branded activations as part of shopper marketing process
New product development
• Bring in depth consumer understanding to develop and implement consumer led NPDs
• Support the Marketing Manager on identifying from the global pipeline the next big UK NPD and lead the go to market plans including benchmarking, initiative sizing, retailer sell-in and launch activation
• Manage the artwork development processes, working with creative agencies and the local Quality team
• Proactively communicate with the central marketing team to ensure projects are delivered on time
Packaging
• Manage the artwork development process for the President range.
• Lead the packaging recyclability project with the European factory and packaging teams.
Business analysis
• Provide regular analysis and reporting of the brand performance (sell-in, sell-out, consumer panel), as well as competitor tracking
• Outline recommendations for action when and where necessary
Finance
• Support the Marketing Manager on managing the brand budget reconciliation
• Create purchase orders
• Guardian of the products P&L working closely with the FP&A team
Media
• Support the Marketing Manager on defining the media strategy of the brand
• Work with the creative media agency to create stand-out and engaging brand communications
• Oversee execution of ATL and BTL activation across the full media mix
EXPERIENCE, KNOWLEDGE AND SKILLS REQUIRED
• Minimum 3 years of experience in brand marketing FMCG (Food industry is a plus)
• The ability to analyse data sources, and experience using systems such as Nielsen/IRI/Kantar
• Strong project management and organisational skills, with the ability to prioritise effectively and work under pressure in a fast-paced environment
• Excellent written and spoken English, and the ability to communicate with clarity.
• French-speaker is a plus
This job description is intended to include the broad range of responsibilities and requirements of the post. It is neither exhaustive nor exclusive but while some variations will be expected, these will be at an appropriate level for the role
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