[ref. l16857718] Head of Marketing - Birmingham

Remote / Hybrid working – head office We’re seeking an experienced and motivated Senior Marketing Manager who is looking to step in to a Head of Marketing role. This role will lead and grow all marketing activities for our client. This is a unique opportunity to manage a broad scope of responsibilities, including customer digital, social, and CRM programs, bringing the voice of the customer into the business, and driving internal communication, external PR, media, and partnership initiatives.

Ideally, you’ll have client-side experience in industries such as hospitality, catering, travel, or large property hubs like shopping centers or airports.This role requires hands-on leadership, as you will be heading a small team while applying your deep expertise across various marketing disciplines, including research, communications, and digital.Key Responsibilities

Oversee website performance, app management, and CRM platform to enhance customer insights, engagement, and loyalty, while managing key agency relationships.Identify opportunities to grow sales, traffic, and customer conversion through digital and marketing initiatives, leveraging brand partner collaborations.Develop and execute PR strategies to build brand awareness, enhance corporate reputation including ESG initiatives, and manage crisis communications.Manage design requirements for marketing materials, POS, and digital content, ensuring timely delivery and alignment with brand goals.Lead market research and feedback initiatives to inform business strategy, improve reputation, and develop customer-centric solutions.Drive marketing communications and customer proposition strategies.

If you are keen to discuss the details further, please apply today or send your cv to gemma@Corecruitment.com Get social…….http://www.corecruitment.com/ Tweet us @COREcruitment