Digital Marketing Specialist
Michael Page Derby
About Our Client
Our client is a global player within their industry that prides itself on delivering high-quality products to their customers. With a strong presence across the UK, the firm is dedicated to fostering a culture of innovation and continuous improvement.
Job Description- Plan and execute all digital marketing campaigns, including SEO/SEM, marketing database, email, social media, and display advertising
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Develop and manage the company's social media profiles and presence
- Drive consistent, relevant traffic and leads from our social network presence
- Explore new ways to engage and new social networks to reach our target buyers
The Successful Applicant
A successful Digital Marketing Specialist should have:
- Degree in Marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Experience in optimising landing pages and user funnels
- Solid knowledge of website analytics tools (e.g., Google Analytics)
- Experience in setting up and optimising Google Adwords campaigns
- Strong analytical skills and data-driven thinking
- A competitive salary in the range of £45,000 - £50,000 per annum
- Generous holiday allowance
- Opportunity to work with a dedicated and passionate working environment
Join our team and bring your expertise to our dynamic and growing company. Apply now and let's drive success together.
Birmingham, 28 mi from Derby
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