Digital Marketing Analyst
Manchester
Digital Marketing Analyst- Software
Manchester - Hybrid
£40,000 - £50,000 per anum plus benefits.
A rapidly expanding, global technology business is looking to hire a highly motivated Digital Marketing Analyst to analyse the company’s digital marketing performance and propose actionable strategies to improve digital marketing performance across the UK & North America.
You will be key in driving business performance by identifying and optimising underperforming website pages and implementing conversion-focused strategies.
Data Analysis & Reporting- Use tools like Google Analytics and Hotjar to track, measure, and evaluate website performance and customer behaviour.
- Provide regular reports packed with actionable insights that inform and boost marketing strategies and campaigns.
- Craft and execute strategies aimed at achieving an impressive 20% year-on-year revenue growth.
- Lead initiatives designed to increase home renewal rates to 80%, fostering customer loyalty and retention.
- Build and manage a high-performing affiliate marketing programme that drives additional revenue and expands our reach.
- Cultivate strong relationships with affiliate partners to ensure alignment with business goals and consistent performance.
- Work hand-in-hand with our Marketing Campaigns Manager to bring in more website traffic through targeted campaigns.
- Collaborate with the Content Marketing Manager to optimise, revise, and create high-quality content aligned with business objectives.
- Partner with Product, Design, and Development teams to ensure marketing strategies translate seamlessly into website improvements.
- Data-driven expertise: Strong hands-on experience with tools like Google Analytics, Hotjar, and CMS platforms to make informed decisions.
- Website optimisation skills: Knowledge of A/B testing, SEO, Conversion Rate Optimisation (CRO) and best practices.
- Affiliate experience: Proven success in implementing and managing affiliate marketing programmes.
- Collaboration champion: Outstanding project management skills and ability to work with cross-functional teams.
- Technical understanding: Knowledge of eCommerce platforms and customer conversion funnels.
- Clear communicator: Exceptional presentation and communication skills.
- Industry experience: Background in the technology or software industry is highly desirable.
NatWest GroupManchester
for content design at Mettle, and contribute to the goals of the wider design team
• It’s an opportunity to build great relationships with other digital teams and collaborate to deliver best in class work
What you'll do
As a Content Design Analyst at Mettle...
2M Employment Solutions LimitedWilmslow, 9 mi from Manchester
most closely with our Content Marketing and Design teams, and reporting into our Group Content & Social Lead.
The role: The Citation Group is recruiting for a “Social Analyst” within our Group Marketing Team.
• Handle day-to-day...
NatWest GroupManchester
have the ability to define and implement strategic direction for future customer experiences. You’ll also have knowledge of digital channels, including mobile, online, and digital propositions, digital marketing, analytics, and customer research.
We’ll...